On June 4th, the Official Spanish Chamber of Commerce in Belgium and Luxembourg hosted a webinar on “The appropriate word as a strategic instrument for international growth”, in collaboration with its member company Lextrad.

The aim of this webinar was to discover the keystones for productive communication with our international clients, guaranteeing quality multilingual content, adapted to the cultural-specific needs of the target country, generating interest and attracting potential customers.

Marina Lanckmans, CEO & Founder of Lextrad Group started by highlighting the multilingual need that can be generated in companies to achieve their objectives due to the great cultural and language diversity that exists seeing that 74.6% of internet users prefer to do their searches in their own language and not in English.

Next, the speaker informed about what are the great advantages of following a multilingual strategy since choosing the right language to enter in a specific market can increase our sales.

Finally, Lanckmans reported on the importance of the localization in the translation process, since its main objective is to adapt the website to the market and convince the users that the content is directed to them. Marina explained this phase with some examples, emphasizing the SEO positioning and keyword lists when following this strategy.

At the end, a Q&A round was held in which the participants were able to raise their doubts about the information presented.

From the Chamber we want to thank Marina Lanckmans and Lextrad Group for their presentation and dedication, as well as all participants for their presence.

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Last May 5^th, the Official Spanish Chamber of Commerce of in Belgium and Luxembourg, organized a webinar on “Covid-19: How EU Programmes and Projects are affected?”, in collaboration with our member Zabala Innovation Consulting.

The aim of this webinar was to present and explain the companies the different measures announced by the European Commission after the crisis caused by COVID-19 and to detail the new deadlines for presenting already established projects.

Marie Latour, Head of Zabala Brussels Office, began by informing that the Commission has extended the timeframe for projects to allow Member States to accelerate research, testing and production of products relevant to the coronavirus and thus protect jobs and to further support the economy during this crisis.

During the conference, Latour explained that, due to the global pandemic, the European budget will be affected and this could lead to the modification of the next Multiannual Financial Framework. She also detailed the measures taken by the European Investment Bank and the European Investment Fund. Then she described the European programs which have suffered some modifications due to the coronavirus and explained the changes in the existing calls. At the same time, the speaker reported on other interesting calls that are still open, such as EUREKA, the AMABLE project or SmartEEs2 project, among others.

Finally, Latour explained other aspects of the projects that have been affected by this crisis, such as evaluations, their execution, or their financing.

At the end, a round of questions was featured where the participants could ask their doubts about the information explained.

The Chamber wants to sincerely thank Marie Latour and Zavala Innovation Consulting once again for her presentation and her dedication, as well as to the participants for their attendance.

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Last 6th of February 2018, the Chamber organized a conference about the comprehension and the promotion of the compliance in collaboration with DS Avocats Law Firm. The event was attended by many representatives of Spanish and Belgian companies, as well as EU organization’s representatives, who were interested on the impact this topic could have on them, wanted to know which steps to follow in order to avoid the penalties their companies may suffer.  

First, Jean-Marie Salva, partner of DS Avocats, started by pronouncing some welcome words and by thanking the attendees for their participation before presenting the law office’s work around the world. Then, he presented Ángela López de Molina, partner of the law firm, who will set a headquarters office in Madrid on March 1^st.

During her presentation, López Molina spoke about the current legislation in Spain, which since the change of the Penal Code in 2015 which allows to impute criminal responsibility to the legal persons, requires the companies to design a crime prevention plan.

The compliance was created in 1970, in response to the corruption experienced by the United States through the legal persons.

The crime prevention plan is set as a series of measures of surveillance and control implemented to prevent the commission of crimes or, at least, to try to reduce significantly the possibility of being committed. To do this, it is necessary to count on the “Compliance Officer”, that is a person in charge of preventing all the possible crime situations and trying to solve them.

Furthermore, it is necessary for all the employees to have access to that plan and to expressly accept it. As a conclusion, Ángela mentioned the prevention, detection, answer and supervision activities necessary to credit that the company acts according to the law.

Later, Michel Debroux, partner of DS Avocats, exposed the evolution of the compliance through the years in Europe, which changed from something voluntary to something mandatory.

Debroux pointed out the existence of cultural differences to show the difficulty in unifying the action criteria, even inside a same company with offices established in different places of the world. Thus, he underlined the necessity of taking into account the local specificities to suit in law.

In the case of a company with offices in different places of the world, it is necessary for all of them to apply to the rules of the headquarter office and to its owns, as they have to fit in the local customs.

Thus, the compliance is a process which requires the organization, integration and verification of the regulatory compliance.

As López Molina explained, the speaker described the main tasks that the “Compliance Officer” needs to accomplish. He needs to establish a list with the potential risks. Therefore, he will need to be totally integrated in the company and has to be able to deal with crisis.

Finally, to conclude, the partner of DS Avocats presented what they call “the 10 rules of the perfect compliance project” in which the main characteristics to respect in order to manage perfectly this project are summarized.

The conference took part in a participatory environment during which every attendee had the opportunity to express their doubts and talk with the speakers.

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