08/03 Executive Breakfast on Commitment to Creativity – the Braun Story


The Official Spanish Chamber of Commerce in Belgium and Luxembourg, in collaboration with its member IE University, has the pleasure to invite you to an Executive Breakfast during which our speaker, Nir Hindi, will lead a session on “Management Commitment to creativity”. The session will be held next 8th March from 9:00 to 10:30 a.m. at the Chamber’s office (Rue Belliard, 20, 1º, 1040 – Brussels).

What does it mean to build a company that thrives on creativity? How do managers and leaders shape their organizations to foster this environment? What role do creativity, art, and experimentation play in driving innovation? These critical questions and more are addressed in the talk “Management Commitment to Creativity – The Braun Story”.

While Apple is widely recognized as the most valuable brand globally, its design and creative management approach have been significantly influenced by Braun. This talk delves into the seven key lessons that managers can learn from Braun’s approach to cultivate a creative and innovative workspace.

By the end of this talk, you will:

  • Gain insights into your role in nurturing creativity and innovation within your organization.
  • Acquire strategies for effectively collaborating with creative teams.
  • Understand how to bridge the gap between engineering and creative departments, eliminating silos to enhance teamwork and innovation.

The session will be held in English.

You can register at the following link:

In collaboration with: