The Chamber’s Trade Missions
Among the different services the Official Spanish Chamber of Commerce in Belgium and Luxembourg offers, a series of trade missions are proposed , both direct and inverse and of different magnitude. This service is available to any interested company, either member of the Chamber or not, although our members do benefit of preferential rates.
The first stage of a trade mission consists on the prospection of potential future clients, as well as their characteristics, always under the parameters set before hand by the contracting company.
Once such potential clients have been targeted, a second stage is put in motion when the Chamber proceeds to reach to these clients in order to present the contracting company, reinforcing its corporate brand thanks to the Chamber’s.
During the third stage, a series of meetings are set with those potential clients who proved to be interested in the company’s activities during the previous stage.
This kind of trade missions allow companies to improve its knowledge regarding the market of their interest, a vital asset when it comes to defining marketing, prospection, promotion and sales strategies.
Our last trade mission was developed for Begoña Pascual Hormías, CEO of our member company Ipsa Ratio S.L, a language consultancy firm based in Malaga which proposes an exclusive learning model for an adult and professional public looking for results due to differentiation and exclusivity.
All their learning schemes are concentrated in a short period of time of one or two weeks thanks to a complete language immersion and themed workshops, during which the learning experience is paired with different sport, cultural, gastronomical and social activities.
In Ipsa Ratio’s trade mission, our member sought potential final clients for its services or possible agents to represent its company, both in Belgium and Luxembourg; the Chamber therefore prepared a meeting agenda which included firms fulfilling their parameters as well as some proposals from our own Commercial department. Moreover, a trade advisor accompanied her to the meetings, and the Chamber’s Headquarters were made completely available to have any desired corporate meetings.
In Begoña Pascual’s own words, the trade mission’s result and its final success can be summed up as follows: “the representatives and employees at the Chamber immediately identified which could be the greatest potential for my company’s services in Belgium and Luxembourg. I was regularly updated regarding the meeting agenda and its final version was closed a week prior to my visit. What is most remarkable is the fact that the Chamber’s team kept looking for business opportunities for my firm to include in the agenda until the last second. The Chamber helped me understand the tools which help promote direct contact with the local market and its operators. The Chamber’s both human and organizational support throughout the three stages has been excellent”.
If you were interested in arranging a trade mission, do not hesitate on contacting our Commercial department: info@e-camara.com
