NH Hotel Group launches its NH Collection brand in the Netherlands

With the re-opening of three out of twelve Amsterdam NH Hotel Group hotels, the Company’s upper-upscale brand NH Collection has been officially launched in the Netherlands on 7 April.

After a period of refurbishments, NH Collection Grand Hotel Krasnapolsky, NH Collection Doelen and NH Collection Barbizon Palace have been inaugurated as flagship hotels in the presence of CEO Federico J. González Tejera and Managing Director for the Benelux, UK, France and Africa, Maarten Markus. Likewise, the FEDECOM President (Federation of Spanish Chambers of Commerce in Europe-Africa-Asia-Oceania), Juan rodríguez-Villa Matons.

Federico J. González Tejera, Global CEO of NH Hotel Group has personally travelled to Amsterdam to be part of the launch. “We feel very proud of launching three iconic NH Collection hotels today in this key strategic country”, stated González Tejera. “This launch brings us a step closer to our ambition which is that one day, whenever anyone contemplates a trip to a city for an overnight stay or meeting, for business or pleasure, they will always ask themselves if there is an NH at their destination”  highlighted the CEO of the Company.

Apart from the three NH Collection Hotels, NH Hotel Group also invests in other Amsterdam properties. Amongst others, NH City Centre Amsterdam and NH Schiphol Airport have been refurbished as well. Also, this summer the construction of nhow Amsterdam RAI will start, which will become the largest hotel of the Benelux with 650 rooms and 91 meters altitude.

“We are continuously working on the optimization and expansion of our NH Hotel Group portfolio. The launch of NH Collection in the Netherlands is the next milestone. The three flagship hotels have been fully refurbished and the results are stunning. Our guests are very thrilled with the new and improved hotels and that is in the end what we are doing all this for: hospitality is our core business,” says Maarten Markus, Managing Director of NH Hotel Group in the Benelux, UK, France and Africa.