Webinar on “Writing for the web”

On May 8th, the Official Chamber of Commerce of Spain in Belgium and Luxembourg organized a webinar on “Writing for the web”, in collaboration with Manuel Pueyo of the company Bigkids, member of the EmprendeBelux program. The webinar had more than 40 participants.

Nowadays, the web pages offer the opportunity to reach out to more people. The objective of this webinar was to present and explain to the participants the different tools necessary to adapt their messages and content to the reading habits of network users. This requires becoming a content designer.

The training was aimed at a huge variety of organizations such as law firms, NGOs or professional services that decide to invest in digital content as a way to promote and improve their messages to all potential stakeholders. Also for web publishers who want to update their strategy or for anyone who writes on a website and seeks to improve their productivity, creativity and efficiency.

This training was given in English.

Manuel Pueyo, content strategy consultant, started with an introduction to digital content in which he showed the different tools to digitize work and to reach out his clients through different adapted methodologies. The different techniques used in the writing of web pages were also exposed through a practical case. In addition, concepts such as “inbound marketing” or “outbound marketing” were seen, as well as content marketing being a good opportunity to prioritize users.

Finally, the different methods for writing in the context of the web, which are based on the planning of texts and some principles of web writing, were also detailed.

During the conference, the participants were able to raise their doubts about the exposed information.

From the Official Chamber of Commerce of Spain in Belgium and Luxembourg we want to thank Manuel Pueyo and Bigkids for their presentation and dedication, as well as the participants for their presence.

Cooking workshop with Adrián Mancheño, chef of the Hispania Restaurant Brussels

The Chamber organized last April 30th a cooking workshop with Adrián Mancheño, chef of the Hispania Restaurant Brussels, on April 30th.

Spanish gastronomy is not only one of the best in the world in terms of quality and diversity but also in innovation, creativity and modernity, and its chefs have become the best ambassadors of the country. The aim of this initiative is to present Spanish gastronomy to our members with the help of Spanish professionals in Belgium.

The chef cooked it version of the traditional meatballs with Iberian prey, truffled potatoes blankand pickles that delighted all the participants. At the end of the workshop, a debate was held where the attendees could ask all the questions to the chef.

blankAdrián Mancheño has been trained in some of the most prestigious restaurants in Spain, such as Casa Gerardo, Restaurante Coque or El Celler de Can Roca. He currently leads, along with Marcos Morán, the Hispania Restaurant Brussels.

In May 2019, Adrián with Hispania received the Gold Delta Award as the best restaurant in Brussels and it is listed as a recommended restaurant in the Michelin Guide since 2018. 

Here you can see the recipe.

 

In collaboration with:

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European Tender Week

On April 27th, 28th and 29th, the Official Spanish Chamber of Commerce in Belgium and Luxembourg, organized a webinar on “European Tender Week”, in collaboration with Karine Brück.

This webinar aimed to provide participants with information on European tenders, with two levels both for beginners and experienced users. Karine Brück, who conducted the webinar, has over 15 years of experience in European tenders and is the founding partner of Karine Bruck International (Ecosolve SL).

This webinar was aimed at European companies interested in learning how to prepare and manage European tenders which offer a great opportunity in the midst of this global crisis. Thus, thanks to the webinar the participants received all the necessary information so that their companies, from very different sectors, can take advantage of these new opportunities offered by European tenders.

blankIn the first session, the concept of European tenders was introduced and its core functioning was explained. At the beginners’ level, participants were explained the types of tenders, market opportunities, basic requirements for participation, and the main advantages and difficulties often encountered in the process. At the advanced level, a practical analysis of the procedure and the administrative terms and legal documents required was made.

In the next session, the beginners’ group worked on a preparation strategy and the speaker made basic recommendations to avoid the most common mistakes of companies that are applying to this type of European procedure for the first time. Moreover, the main sources of information and how to find the most interesting opportunities for each company were analysed. At the advanced level, the key elements for a winning technical proposal and the best practices on its elaboration process were worked on.

In the third and last webinar, both groups worked on a practical example of a bidding process. The speaker explained in detail, from the identification of the opportunities of the tenders to recommendations and practical advice, also including a methodological proposal of preparation and key elements to be taken into account. In addition, after each session question rounds were conducted, in which participants could raise doubts about the information presented and about their company’s specific sector.

The Chamber wants to sincerely thank Karine Brück once again for her enriching presentation and her enormous dedication, as well as to the participants for their attendance.